This workshop is part of our Startup Basics programme and we'll cover how to talk about your problem and solution in a way that’s engaging and easy to understand. Whether you’re pitching, networking, or testing your idea, you’ll build the confidence to explain what you’re working on and why it matters. 

This workshop will cover:

• Why pitching matters – we’ll explain why being able to talk about your idea clearly is useful for networking, funding and collaboration.
• The one-minute pitch – we’ll introduce a simple structure for a one-minute pitch that forms the foundation for longer pitches later.
• Building your pitch step by step – you’ll work through each section individually: hook, problem, solution, opportunity, team and ask.
• Examples throughout – we’ll share examples of strong and weak pitches and explain why they work (or don’t).
• Pitch videos – we’ll watch short examples together and invite light group feedback.
• Slides etiquette – practical tips on what makes slides clear and effective (and what to avoid).
• Beyond one minute – a brief overview of what changes for five- and ten-minute pitches.
• Pitch delivery tips – body language, voice and confidence-building advice.
• Low-pressure pitching practice – you’ll pair up and practise your one-minute pitch. The aim is supportive, kind feedback — everyone’s pitch is expected to be rough and ready.

Startup Basics programme: 

This workshop is part of the Startup Basics programme – a beginner-friendly series designed to help students and recent graduates explore entrepreneurship and develop early-stage ideas. Whether you're just curious or already have something in mind, Startup Basics will guide you through the fundamentals of starting a business in a supportive and practical way.

You can view and register for other upcoming sessions here.

If you have any questions, feel free to get in touch at students@ei.ed.ac.uk.

Privacy notice: 

Please note that we may take photos and videos at this event to help promote our services within the University of Edinburgh and beyond. If you do not wish to be photographed or filmed, please speak to a member of the team before the event begins. 

Accessibility notice: 

If you have any questions or accessibility requirements, please don’t hesitate to email us. We’re committed to making our programmes as inclusive and accessible as possible.